At the beginning of September 2011, Katipunan welcomed its newest addition to the ever-increasing amount of retail stores and restaurants found along the famed avenue. Sole Academy, as its name suggests, is a specialty store that sells collector’s edition shoes, basketball kicks, casual/lifestyle shoes and skating shirts that cannot be found in many places here in the country. It is the first of its name here in the Philippines but not the first of its kind. Other specialty boutiques offer the same merchandise but Sole Academy is unique in that it’s the first one here and it’s only a 10 to 15 minute walk from Ateneo.
Situated beside a renowned Internet café in Katipunan and across from a popular fast food restaurant, Sole Academy seems to cater to the younger public, mostly the students from nearby universities. It was a bold choice to place the shop along a substreet that branches out into Katipunan because it’s the only shop that sells clothing and footwear along the mentioned road. With the emergence of the new Regis Center, students who have done their book shopping and have finished dining can seek out Sole Academy to check out the newest shoes and shirts the store has to offer.
A wooden façade covers the whole shop and this theme works well with the demographic that Sole Academy actually wants to sell to. The hardwood suggests similarity to a basketball court and the goods Sole Academy offers are mainly for the said sport. Several brands are present in the store including Onitsuka Tiger, Puma, Vans, Jordan and of course Adidas and Nike. The balance of casual and athletic apparels works well in offering a diverse selection for the customer.
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| T-Shirts from various brands |
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| Sneakers from Converse and Vans |
When in Katipunan, it would be unwise to miss out on this unique shopping experience Sole Academy can offer.
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